Superbowl 2024
2024Social Extensions
With 2024 being Volkswagen’s 75th anniversary, we launched a year-long campaign that commenced with the Superbowl ad. A short film that leaned heavily on nostalgia, tracing the moment the first Beetle hit the shores of New York. Since then, VW has come a long way and our social assets were designed to pay homage to the cars that have garnered a fanbase.
![](https://freight.cargo.site/t/original/i/658d0d2221d774de0ad211a3df236cd681cb5ed4e4fa2e6c1b4d0f1eb3a959d9/GTI1x1.gif)
![](https://freight.cargo.site/t/original/i/67f1702a34d68e18ff429564a772598735e70d9d81f6062d92c8a9621eac2359/beetle1x1.gif)
![](https://freight.cargo.site/t/original/i/a02e3c34a7f407729e6410a4f18bb55269a263d8cdcc334761b6c69ba6833bbb/id1x1.gif)
![](https://freight.cargo.site/t/original/i/100dafef310f04e61609a36ac42a445f56a48e13d9169e3e49f3f87035e801cb/tiguan1x1.gif)
![](https://freight.cargo.site/t/original/i/2a76a1b016c315a2b1750c470d483f623b326eea07248d5b1c93e7c3a222cb7e/bus1x1.gif)
![](https://freight.cargo.site/t/original/i/e6b3235003f45719af63ae73016b9c6ff71068557e189b102a9b931e4145d374/jetta1x1.gif)